The media which is a significant part of the virtual world has come to stay. To gain visibility, market your products and services and engage with your prospective target audiences, it goes beyond acquiring a physical space and having a signage in front of it, you have to operate in that media space(s) calling the attention of all who cares to listen.
Media shyness which is also known as digital introversion, affects many people, particularly older people. It is that feeling of unease, discomfort when you have to communicate through the media. This could manifest as camera shyness, anxiety about using various social media platforms. Anyone who is media shy may struggle to compete in today’s competitive market. Those that are aggressive and shameless make and gain the most, particularly through social media. It is critical to overcome your media shyness because the media is our new reality
Here is how you can overcome this
1. Take baby steps: Start with the media channels you’re most comfortable with and gradually expand from there.
2. Begin with a topic or program you are familiar with. Cyberbullying, one of many social media vices, has the potential to drive you back into your shell. Be extremely knowledgeable about the topic or concerns you are broadcasting through the media. Make sure it is something you can defend and answer questions about.
3. Collaborate with others to gain confidence and develop a strong foundation.
4. Be authentic. Being authentic is an effective technique for social networking. People enjoy seeing that you are not fake it, and they are drawn to your genuine beauty and life. Keep things authentic; it relieves the pressure.
5. Commit to continuously improve your craft. Striving for perfection has a way of boosting your confidence. Continuously develop yourself, your techniques, tools, and ideas. The better you get, the more you want to continue to give your all.
Consider the number of clients that Amazon, DHL, Konga, and other companies serve as a result of their media presence; you may be losing that many customers by limiting your values to a physical area.
Across that device in front of you, there are many individuals who require your value or the services you provide to improve their lives; how long do you want to keep them waiting?